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Showing posts with label Search engine optimization. Show all posts
Showing posts with label Search engine optimization. Show all posts

Monday, 14 November 2011

The Exciting New Frontier Of Professional Blogging

Professional blogging is a very new idea with a lot of
potential for entrepreneurs who have insight, drive, and
a basic understanding of today's innovative web
technology. The ranks of so-called pro bloggers are still
quite small, and there are very few people who make
their living entirely off of their blogs. However, every
day there are more and more people who have managed
to turn their weblogs into cash cows that supplement
their income. The number of pro bloggers is growing by
leaps and bounds, but it is difficult to say whether this
trend will continue.

Many bloggers dream of entering the sphere of
professional blogging. There are very few people who
happily devote an hour or more each day to their blog
without at least occasionally wishing that they could
earn some kind of financial reward for all of their work.
Several models exist for making money with a blog, the
most popular being to sell advertising space through
Google's AdSense program or directly to a company
that wishes to reach the demographic that your blog
appeals to. However, there are very few people indeed
who can make a comfortable living just by selling space
on their blog sidebars.

A lot of the people who read weblogs are bloggers
themselves, in part because of the fact that the people
who use blogging technology on a daily basis are most
likely to be interested in what other writers are doing
with the medium. This fact begins to explain why the
people who succeed in the world of professional
blogging are mostly people who have devoted
themselves almost entirely to learning about, talking
about, and writing about blogging. More than any other
topic, pro bloggers turn their attention to the
phenomenon of blogging itself. A lot of pro bloggers
make the topic of blogging the stunningly self-reflexive
ongoing focus of their blogs.

Of course, professional blogging is destined to become
much more complicated in the future than it is today. In
the current moment, pro bloggers who attract the largest
audiences and make the most money are mostly
concerned with investigating the blogging movement
and with offering advice to amateur bloggers. However,
as the kinds of people who regularly read blogs
changes, and the demographics of bloggers expand and
diversify as blogging software becomes more user
friendly, it is very likely indeed that the world of pro
blogging will begin to reflect these changes. Indeed, it
is very difficult to predict exactly what kinds of blogs
will be reaping the greatest financial rewards five or ten
years down the road. The world of pro blogging is one
of constant change and flux, which is part of what
makes it so exciting.


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To Join a Blogging Site or Not to Join

Joining an established blogging site like live journal or
blogger has plenty of advantages, especially for the blog
novice. Sites that host a lot of different blogs often have
very useful tutorials about building and updating your
blog, and you are likely to encounter a very user-
friendly software interface at an established blogging
site.

In addition, these sites provide a kind of instant
community of fellow bloggers who can provide advice,
insight, and feedback. These established sites often
keep directories of their members, which can be great
news for your traffic logs because it means that other
bloggers on the site will find out about your pages.

However, there are also some downsides to linking up
with a large blogging site. By posting within the
established templates of a site like blogger, you run the
risk of having your blog look and feel like everybody
else's. The blogging movement is very much about the
creation of distinctive sites and the development of
individual voices, so it makes plenty of sense that many
bloggers would shy away from the cookie-cutter look
and feel that these blogging sites often promote. Many
bloggers feel that the content of a blog is what makes it
distinctive, not the look of the blog, but many members
of the blogging community feel that the visual impact
of a blog should match the originality of the writing.



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Beginners Guide to Blogging

A blog is basically an online journal wherein you can digitally pen down your thoughts, ideas, opinions and practically anything that you want people to read. Blogs come in different styles, formats, and settings, depending on the preference of the user. Many blogging sites, offer built in features such as hyperlink, straight texts, pictures etc. Some blogging sites, even allow you to put video and mp3's on your blogs.

Instead of writing texts, some bloggers choose to make their blogs more audio friendly, by using spoken word entries. This is called audio blogging.

Basically a blog contains these features:

title- which allows you to label your post
body- this is the content of your post
trackback- other sites can be linked back to your blog
permanent link- every article that you write has a URL
comments- this allow readers to post comments on your blog.

One of the advantages of blogging, is that it is made of only a few templates. Unlike, other websites that is made up of numerous individual pages. This make it easier for blog users to create new pages, because it already has a fix setting that include: slots for title, body of the post, category, etc.

This is especially useful for first time users, since they can start blogging right away. They can chose from a  number of templates that blogging websites provide.

Anyone who wants to start a blog can do so by becoming a member of a blogging website of their choice. Once they've become members, they automatically become a part of that particular blogging community. They can browse through other bloggers pages, and link them back to their own blogs. They can also make comments on other members' blogs.

Blogging is not just limited to personal usage. There are a lot of blogs that follow a theme such as: sports, politics, philosophy, social commentary, etc. These blogs espouse on their specific themes. This way blogging becomes a medium in which people can share their knowledge and opinions about a variety of themes and topics.

Some bloggers even use their blogs as a means to advertise. Some authors advertise their books on their blogs. While other bloggers, use their blogs to shed light to currents issues, events, news and catastrophes.

Nowadays in education, blogs also play an important part. Professors use blogging to document the lessons that they have discussed and taught. This way, students who who have missed classes, can easily catch up with their assignments.

A lot of entrepreneurs benefit from blogging by promoting their businesses on their blogs, with millions and millions of people logging onto the net everyday, blogging has become a lucrative move. Some bloggers who run online businesses promote their merchandise online. While others profit through advertisement.

But by far, the most popular blog type is the one that takes the form of a personal journal. This is the kind that is usually used by first time bloggers. Individuals who want to document the daily struggle of their everyday lives, poems, rants, opinions, find that blogging offers them a medium in which to express themselves.

Bloggers usually communicate within themselves. This is one of the appeals of blogging. It creates a community of people sharing their ideas, thoughts, and comments with each other.

Blogs varying in topics, themes, and set-ups, can be found in blog directories. First time users who want to get an idea of what the blogging world is all about can browse through a number of blogs using these directories. This way they'd get an idea of what these blogging communities are like.

Blogging is popular all over the world. Blog is short for the term weblog. There are no rules when it comes to blogging. Bloggers have the freedom to express themselves how ever way they want, and the best thing about blogging, is that most blogging sites are free.

There are numerous blogging websites to choose from in the net. This give first time users the option of joining a blogging community that appeals to their interests.

Just search any blogging directory and you'd get a listing of a lot of blogging sites that are available on the net. It's easy to search a blogging directory, because it is organized according to category. This way you would get exactly what you are after. Blogging is really for everyone. It is fun, simple and easy.



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All You Need To Know About Blog Hosts

Apart from the chat rooms, instant messengers and electronic mails created for communication and dialogue beyond turf are the emerging innovations that help man build opportunities for interaction.  The need for a personalized and human face aspect of building online communities is slowly changing the technological landscape of the Internet.


Blogs / “weblogs” or blogging are the newest gift of Internet technology to people all over the world. These are updated posts, crop up entries or personalized life snippets, of mundane or bizarre in nature. For most, a “blog” is a personal, unedited, and authentic journal meant to be shared in an online community. Blog site is a place where bloggers can publish anything; his thoughts, feelings, photos, special events, experiences, comments on issues and so on. It is more of an online diary with videos, links, documents, newsletters and opinions on just about any topics you are interested.


Blogs are made to welcome the insights and opinions of all and therefore, should not be written to sound intimidating and too formal. This kind of blog is a sure way to put off the readers. In the basics of blogging, conversational tone would be more appropriate to reach the desired audience.


Blogging is all about individuals reaching out to other individuals. Having a blog has its own set of advantages:

?    Freedom of Expression. If you want people to hear you out and give their own opinion, this is the best way to create a line of communication;
?    Networking is at its best. Having a blog is a good platform for exchanging genuine ideas from consumers to you as marketer of a certain product. Sound opinion and point of view is better than just showing the price quote;
?    Excellent advertising platform. Blogging is a new way to advertise products, a refreshing change from the traditional advertising outlets and it is cost-effective.
?     Gauging public opinion on products and services. The key is nice and catchy titles with new ideas presented in your content. This is an assurance of quick and repeated responses from your readers.  Blogs is an excellent spot for the exchange of ideas between the seller and the consumer. Good for measuring public opinion regarding services and products, even political and business matters alike.
?    Useful tool for internal communication. This will help your company to build a knowledge-based community of employees. Also good for harnessing employee relations and identifying human resource issues in advance.
?    Other benefits like search engine optimization (SEO) will help your blogs to be seen often by as many people as you wish. This is very good exposure for your products and services.


Many blog hosting services are available on the Internet. But the basic question is which one of the services will be the best to start off your business blog program? Business people are usually clueless to recent technological innovations which would help them maximize their marketing potentials. For these beginners, it is best to study first the services offered by blog hosts. An ineffective business blogging program may damage marketing opportunities instead of enriching them.


A company may decide to do the following depending on its capacity and needs: 1) Host their own blog service, 2) Pay someone else to host the service, or 3) Setup a “blog aggregator page” and ask the employees to select their blog hosting services individually. There are paid and free services available for individuals.


For business blogs, they are required to have the latest blogging features; if not, this will prevent them from maximizing their marketing, public relations and SEO potentials.


Keep in mind that blogs should have the following basic essentials:


COMMENTS.  Welcoming comments provide opportunity for dialogue. In business blogs, they are a good customer feedback mechanism. This helps develop better customer relations based from loyalty and trust. Blogging is an innovative way to converse with your customers.
TRACKBACK. This helps in maximizing company and product exposure. Through this service, consumers can get back to you for more posts and updates without the difficulty of locating you. If your blog is popular in a specific online community chances are links going back to your blog site are everywhere online, other blog sites or even websites.
CATEGORIES AND TAGS. These both help in classifying blog searches for ease of navigation and on site search. Categories act as libraries because it classifies posts by subject matter such as business, distance learning, e-commerce, online auctions, etc. Tags, help in the classification, especially in the blog search engine Technorati. Possible customers and new clients locate blogs about certain topics of interest by just clicking the tags.
RSS FEED. Really Simple Syndication is the feed from your blog that is sent out over the internet, and collected through the various newsreaders and aggregators.


If your company is to establish a business blogging program, considerable options should be made available by the hosting companies shortlisted for the services. Free blog hosting services are popular but they are much appropriate for individual online journals. Paid blog hosting services offer unlimited packages best for your company’s needs. You may want to suggest checking out some blogs that use the host first, read and examine their layout and design. Another important thing to consider is a reliable technical support the host has.


After, choosing the blog host, a team should be ready to plan the design and structure of the blog: The team should:
?    create a style that meets the needs of the audience;
?    establish an open, credible tone;
?    schedule weekly updating of blog - ideally, a few times a week;
?    include weblinks of other website and blogs;
?    blog post should be in the “first person;”
?    focus on the business blog objective; and,
?    maintain an honest, engaging conversational quality.


Remember, whatever the look, style and content found on your blog is a reflection of you and your company.


      

 


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5 Reasons Why Blogging is the New Internet Marketing Tool

Blogging is a concept that started in late 90s.  It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out one’s opinion on the said page.  What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun.  As it continues to move forward, online advertising has tapped into the blog’s potential.  Here are 5 reasons why you should use blogging as an Internet marketing tool. 

1.Blogging is simple.  The simplest way to get your piece on the net is through blogging.  No skills are necessary… an average adult can read and type, or at least click a mouse.  It’s like having a virtual piece of paper and you just write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entice your reader to also try your product.  If you have a PC and an Internet connection (who doesn’t?) then you can blog and advertise.

2. Blogging is authentic.  In this day and age where advertising saturate our lives, we question the credibility of promoters’ claims.  However, in blogs, real people share their real-life experiences, unscathed by paid advertising.  Reading blogs about first-hand product use is like talking to people about their first-hand experience.  You definitely want to buy a tried and tested product.

3. Blogging is free.  Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free.   Any opportunity for free webtime is definitely a bonus especially to businesses that are starting up.  Needless to say, paid blog pages can generate more income for your seriously growing business.

4. Blogging builds credibility.  As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs.  As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs.  As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.

5. Blogging builds your market.  Unless you are a Hollywood star, chances are, only your Mom reads your posts.  Mom has a lot of friends, so she lets her friends know how interesting your blog site is.  But you need not depend on Mom to increase your readership base.  Look into the following ways to build your market through blogging:

-By using your e-mail.  Today, blogging is overcoming the e-mail’s popularity in quickly and effectively reaching and expanding a market.  In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site.  Let them explore your site by using a short e-mail message as teaser to your blog site.  If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.

-By using subscription.  An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blogsite.  Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address.  Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.

-By understanding your readers.  Conduct a simple survey for your readers to understand their profile and advertising preferences.  Ask consumers to give you feedback on a post, an ad link, or a trial that you shared.  In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.

-By joining a blog network –A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc.  Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject.  Clearly, more bloggers are better than one.

-By using RSS. RSS is the fastest growing technology on the Internet today.  As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base.  Having a variety of feeds can add interest to your blog site. 

Give your business a boost by effectively using blogging as an Internet marketing tool.
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Thursday, 13 May 2010

How to Create Your Auto-Blog Cash Empire...

Hemingway posing for a dust jacket photo by Ll...Image via Wikipedia

Blogging isn't new by any stretch. It's as old as Internet marketing itself.

It sounds like a great way to profit, doesn't it? Nothing could be simpler than writing content in your own blog, and watching the traffic roll in.

>>http://bit.ly/blfWHo

Yep, sure sounds great... until you realize that you'll need to write until your fingers fall off.

That's the other part of the blogging story. You have to write A LOT.

Oh, it works, but it's a pain in the neck...until now.

**********
Blogging can be painless. Creating TONS of blog entries and raking in massive amounts of free traffic can be push-button simple. Blog Hatter
makes it so easy, a kid can do it:

http://bit.ly/blfWHo
**********

I bet you've heard people claim blogging
is dead.

In a way, they're right...

The competition for good content these days is so insanely strong, that if you try to do all the work by hand, you'll end up spending all day every day writing until you can't stand it anymore.

Think about it...

You have to create a blog, which most non-writers are scared to death to do, and most writers hate doing.

It doesn't take a genius to imagine how long that's going to take.

So you're stuck. You can create the blog posts yourself, or you can hire a writer to do it, and squash your profit margins.

Well, Blog Hatter bypasses this with the press a few buttons.

It's like having your own blogging staff slaving away for hours every day just to feed you free traffic. But you don't pay for the labor!

>> http://bit.ly/blfWHo

While most bloggers are working (or spending) themselves to death, you produce SEVERAL blogs at once, click your mouse a few times and unleash the free traffic deluge.

I don't know about you, but that sounds like the kind of "work" I like.

Best of all, with a powerful tool like Blog Hatter on your side, you can invade any niche you want, elbow your competitors out of the way, and be king of the mountain in no time. In minutes, you'll have funneling free traffic.

That's the kind of competitive advantage you need, and it's out there waiting for you.


Here's to your blogging success,

The Cat In That Hat

P.S. - I don't know when Donato is taking this off the shelves, so act fast!

>> http://bit.ly/blfWHo

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Your Blogging Issues... Finally AUTOMATED!

Clipart of bills and coinsImage via Wikipedia

I wanted to let you in
on a couple of online money making secrets:

1. Blogging is ALIVE, if done right!
2. Blogging can be EXHAUSTING, if NOT done right!
3. Blogging creates free traffic, and you can begin in just minutes!

That's right...

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It's really simple, because Alan Magliocca and Donato Spagnolo have made it that way...

It's even easier on your pockets because they are offering their software at only $4.95!

WOW... try this software for only $4.95, and watch your blogging career skyrocket to another level!

Grab your Blog Hatter software NOW:

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Talk soon,

The Cat In That Hat

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